YouTube Music subscriptions shake up Google Play Music and YouTube Red

YouTube execs have lastly introduced the long-awaited revamp for YouTube Music that they are saying will finally change Google Play Music. In interviews with Recode, CNET and USA Today, they revealed the brand new YouTube Music will soft-launch subsequent Tuesday with a $10 subscription packages (you possibly can enroll now for updates right here).

Similar to its previous iteration, the main target right here can be on personalization that tries to be taught what music you want, however this time it is pushing music movies to the background in favor of audio. The personalization will naturally tie into Google Assistant AI, and pull from a subscriber’s YouTube historical past to serve up solutions. Google Play Music will stay for now, however the plan is to “close gaps” between providers like YouTube Music’s lack of a music locker for customers to add their tunes earlier than GPM goes away at some unspecified level sooner or later — YouTube exec T. Jay Fowler instructed USA Today it might as distant as 2019.

Meanwhile, the YouTube Red part will transition into YouTube Premium — a paywalled, ad-free video expertise accessible solely as a $2 add-on for YouTube Music. That means accessing originals YouTube is spending “hundreds of millions” on like Cobra Kai, will imply shelling out $12 monthly.

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